Shipping, Social & Sustainability: What Works? What Fails?
Thursday, October 4 10:40AM -10:55AM
AT&T Conference Center Room 106
Is social media an effective way to communicate about complex sustainability issues, programs, and initiatives facing the shipping industry? What are the risks? Are there any rewards? Jonathan Wichman, head of social media at Maersk Line, and Tom Stitt, head of marketing at Staxxon, debate the merits of social media for sustainability communication in the shipping industry.
Type: Straight to the Point
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