How to Affect Change Through Multimedia Storytelling

Monday, October 10
4:45PM - 5:45PM
Austin Convention Center Room 6B
500 E. Cesar Chavez

Pp93207

817372

Carina Kolodny
Speaker
Huffington Post - Dir of Multimedia

791663

Marc Janks
Speaker
Huffington Post - Mgr of Multimedia Platforms

Summary

Huffington Post Test Kitchen produces content packages across every area of coverage but 75 percent of the stories we tackle are rooted in causes and issues — of the domestic AND global variety.


In our presentation, we will outline our Five-Pronged Approach For Successful Impact Journalism and then we will show each step in action by walking through how we choose, build, execute and distribute our stories.


Join this workshop to discover these answers and more: How do we decide what stories to cover? And the best mediums to employ? How do we “put skin in the game”? In other words, how do we color the facts with actual faces, stories and experiences? How do we identify and choose new mediums to engage, surprise and delight our audience? How do we come up with and create distributable content for respective digital platforms? How do we do MORE than just tell the story?

Event Type:
Sessions
Format:
Workshop
Track:
Communications
Tags:
communications storytelling climate change

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